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AtScale + Snowflake News

Announcements, analysis, and coverage of the AtScale and Snowflake strategic partnership — from the Snowflake Ventures equity investment to Cortex Analyst integration and Native App launch.

PRESS June 2026
AtScale

AtScale Extends Snowflake Semantic Views to Power BI & Excel | AtScale

AtScale for Snowflake Semantic Views extends governed Snowflake metrics to Power BI and Excel via live XMLA connections — no data

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PRESS April 2026
AtScale

AtScale Appoints Mark Palmer CMSO for Enterprise AI | AtScale

AtScale appoints Mark Palmer as CMSO to lead category strategy and market positioning for its semantic layer platform amid rapid leadership expansion.

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PRESS April 2026
AtScale

2026 Semantic Layer Summit: Keynote & Agenda | AtScale

AtScale unveils the keynote lineup and full agenda for the 2026 Semantic Layer Summit, a free virtual event on May 20, 2026 exploring semantic layer technology, agentic analytics, and enterprise AI.

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PRESS March 2026
AtScale

AtScale Appoints Bryan Abou-Rjaily as Chief Revenue Officer

tScale names Bryan Abou-Rjaily as Chief Revenue Officer. The former Snowflake leader joins to accelerate enterprise adoption of the Universal Semantic Layer for AI and analytics.

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PRESS March 2026
AtScale

AtScale Names Chuck Bear Chief Architect | AtScale

Veteran database architect to guide performance and operational reliability as enterprises operationalize AI on live analytical data

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PRESS February 2026
AtScale

AtScale Names Jay Schuren President | AtScale

Former DataRobot CRO Jay Schuren joins AtScale as President to scale governed semantic layers for enterprise AI agents.

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PRESS February 2026
AtScale

AtScale Expands Executive Team After Equity Investment | AtScale

AtScale appoints Luis Maldonado as CPO and Amy Miller as VP of Customer Success following strategic equity investment.

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PRESS January 2026
AtScale

AtScale Joins OSI to Advance Open Semantic Standards for AI

AtScale joins OSI, bringing a decade of enterprise semantic layer expertise to help define open, vendor-neutral standards for AI and BI.

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PRESS December 2025
AtScale

Strategic Equity Financing Led by Snowflake | AtScale

AtScale announces a strategic equity financing led by Snowflake Ventures, signaling the growing importance of enterprise semantics.

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PRESS May 2025
AtScale

AtScale Unveils GenAI & Open Source Innovations at 2025 Semantic Layer Summit

At the 2025 Semantic Layer Summit, AtScale launched AI-powered modeling, GenAI integrations, and the open-source Semantic Modeling Language (SML), setting a new standard for enterprise analytics.

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PRESS March 2025
AtScale

Semantic Layer Summit 2025 Registration is Live | AtScale

The fourth annual free virtual event on May 28 will feature industry experts discussing semantic layer innovations and GenAI capabilities.

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PRESS March 2025
AtScale

Announcing Databricks Genie Integration | AtScale

Learn more about how AtScale integrates with Databricks Genie to enable AI-driven natural language querying, delivering consistent, real-time insights across BI tools.

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PRESS February 2025
AtScale

AtScale Integrates with Snowflake Cortex Analyst | AtScale

AtScale integrates with Snowflake Cortex Analyst, combining its semantic layer with AI-driven text-to-SQL capabilities to enable businesses to query data in plain English while ensuring accuracy, consistency, performance optimization, and enterprise-grade data governance.

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PRESS June 2024
AtScale

AtScale Announces Next-Generation Product Now Generally Available with Consumption-Based Pricing and Free Trial | AtScale

AtScale announces next-generation product now generally available with consumption-based pricing and free trial.

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PRESS June 2024
AtScale

AtScale Semantic Layer Now on Snowflake Marketplace | AtScale

AtScale’s Semantic Layer Platform is now available on Snowflake Marketplace. AtScale’s Snowflake Native App provides consistent and governed semantic data definitions for self-service BI and AI initiatives natively within joint customers’ Snowflake accounts.

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PRESS April 2024
AtScale

Next Generation Product Innovations for Data-Driven Collaboration | AtScale

AtScale announces significant product innovations to its Semantic Layer Platform aimed at advancing the industry into a new era of data-driven innovation.

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PRESS March 2024
AtScale

AtScale Announces Jit Saxena’s Retirement from the Board of Directors | AtScale

AtScale announced today that Jit Saxena will be retiring from AtScale’s Board of Directors. Saxena has served as a valued member of the board since 2018.

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PRESS February 2024
AtScale

Semantic Layer Summit 2024 Registration is Live | AtScale

Registration is now open and the agenda is live for the third annual Semantic Layer Summit on Wednesday, April 24, 2024.

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PRESS January 2024
AtScale

New Report Tests Power BI/Direct Lake Performance | AtScale

A new Benchmark study sheds light on Microsoft’s Fabric platform and its suitability for enterprise workloads.

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PRESS July 2023
AtScale

Enhanced Power BI and Excel Integrations | AtScale

AtScale announces expanded integrations with Power BI and Excel to support enterprise data and analytics teams leveraging the breadth and flexibility of the Microsoft analytics suite.

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PRESS June 2023
AtScale

AtScale Collaborates with Dataiku to Deliver on the Promise of Everyday AI | AtScale

AtScale and Dataiku collaborate on combined platform to give enterprises the power to fully enable data-driven decision making and ensure AI implementations deliver real business value.

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PRESS May 2023
AtScale

Semantic Layer Summit Video Sessions Now Available on Demand | AtScale

AtScale’s Second Annual Event Drew Over 10,000 Participants to Learn About Latest Advancements in Semantic Layer Technology

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PRESS April 2023
AtScale

Code-first Data Modeling Capabilities for Semantic Layer Platform

New AtScale Modeling Language, Support for dbt Metrics, and Python-based Metrics Engineering Delivers Enhanced Flexibility and Efficiency for Data Scientists and Analytics Engineers

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PRESS April 2023
AtScale

AtScale Celebrates “One Billion Queries Served”

AtScale sees 256% year-on-year growth in query volume orchestrated on cloud data platforms and strong business momentum

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PRESS March 2023
AtScale

Semantic Layer Summit Agenda Released: Join Industry Leaders for Virtual Event on April 26, 2023 | AtScale

AtScale Semantic Layer Summit is a virtual event bringing together the industry's foremost experts in data, analytics, artificial intelligence, and business intelligence.

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PRESS March 2023
AtScale

AtScale Achieves Snowflake Ready Technology Validation | AtScale

AtScale has been approved as a Snowflake Ready Technology Validation Partner, confirming that integrations adhere to best practices around performance, reliability, and security.

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PRESS February 2023
AtScale

Semantic Layer Summit 2023 Registration is Live | AtScale

Registration is now open for the Semantic Layer Summit on Wednesday, April 26, 2023. This unique event brings together today’s top minds in the data, analytics, artificial intelligence (AI), and business intelligence (BI) industries to discuss the evolution of the semantic layer technology category.

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PRESS November 2022
AtScale

Inaugural Semantic Layer Summit | AtScale

AtScale hosted the inaugural Semantic Layer Summit on September 28, 2022, drawing a crowd of 7,000+ and establishes a new community for analytics professionals.

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PRESS September 2022
AtScale

New Data Science and Enterprise AI Capabilities | AtScale

AtScale announces new capabilities for organizations to accelerate the deployment and adoption of enterprise AI.

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PRESS September 2022
AtScale

AtScale Announces Semantic Layer Summit Agenda | AtScale

AtScale announces the Semantic Layer Summit agenda. On September 28 over 30 data leaders and technologists will present and share advice for driving actionable insights from AI and BI initiatives

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PRESS June 2022
AtScale

AtScale Accelerates Machine Learning with Support for Feast | AtScale

AtScale announces it has added support for the Feast feature store to help customers accelerate machine learning initiatives.

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PRESS March 2022
AtScale

AtScale Named Snowflake Premier Partner | AtScale

AtScale has now achieved Snowflake Premier Partner Status. Read the press release to learn more.

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PRESS September 2021
AtScale

AtScale Expands Semantic Layer Solution for Microsoft Excel | AtScale

AtScale expands integrations with Microsoft Excel enabling high-performance, multi-dimensional analysis on live cloud data

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PRESS July 2021
AtScale

AtScale AI-Link Connects Business Intelligence and Enterprise AI with Semantic Layer to Scale Augmented Analytics and Data Science | AtScale

“Giving line-of-business users and executives the ability to access, analyze and act on machine learning predictions and augmented analytics is the real value of enterprise AI,” said Christopher Lynch, Executive Chairman and CEO of AtScale. “We’re seeing more and more organizations embrace the convergence of artificial intelligence and business intelligence as a fundamental component of their digital transformation.”

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PRESS June 2021
AtScale

Announcing the Adoption of Snowflake’s Snowpark Java UDF | AtScale | AtScale

AtScale announces the adoption of Snowflake’s Snowpark Java UDFs to further optimize query speed and resource consumption for enterprise analytics applications.

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PRESS May 2021
AtScale

CloudStart Bridges BI & Enterprise AI to Cloud Data Platforms | AtScale

Introducing AtScale CloudStart, a solution for building powerful analytics infrastructures on cloud data platforms and bridging business intelligence and enterprise AI.

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PRESS April 2021
AtScale

AtScale Delivers “Live” Connection Experience for Microsoft Power BI | AtScale

AtScale now natively supports Data Analysis Expressions (DAX), enabling Microsoft Power BI to connect to AtScale with the richness of live ...

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PRESS February 2021
AtScale

AtScale Announces Josh Epstein as Chief Marketing Officer | AtScale

AtScale, the intelligent data virtualization company, today announced the appointment of Josh Epstein as chief marketing officer. Epstein joins the ...

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PRESS February 2021
AtScale

AtScale Partners with DataRobot to Drive Collaboration between Data Science and Business Intelligence Teams | AtScale

AtScale, the leading provider of intelligent data virtualization, today announced a partnership with DataRobot, the leading enterprise AI platform, to deliver a turnkey approach to predictive and descriptive data analysis. The partnership builds a bridge between data science and business intelligence to incorporate and share the same KPIs used for predictive and prescriptive business decisions.

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PRESS November 2020
AtScale

AtScale Company Growth Accelerates as The New Normal Increases Demand for Analytics-Driven Decision Making | AtScale

AtScale, a leading software provider for advanced analytics, today announced a record-breaking quarter (ending September 31, 2020). The company ...

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PRESS October 2020
AtScale

Data Reveals U.S. Online Retail Jumps 24 Percent During COVID19 | AtScale

New Research Report from AtScale Shows Pandemic’s Impact on Retail Recovery

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PRESS October 2020
AtScale

Global 2000 Customers Maximize Digital Transformation ROI with Snowflake and AtScale | AtScale

Latest AtScale Platform Release Deepens Relationship Between Two Industry Pioneers Extending Cloud OLAP for Enterprise Business Intelligence, Artificial Intelligence and Machine Learning

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PRESS October 2020
AtScale

AtScale ROI Calculators Uncover Massive Potential Savings Hidden in Enterprise Analytics Cloud Investments | AtScale

Intelligent Data Virtualization Provider Converts its Comprehensive Cloud Analytics Benchmarks into Tools for Optimizing Data Warehouse Usage and Improved Resourcing of Data Engineering Teams

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PRESS April 2020
AtScale

AtScale Enables Dynamic Scaling and Advanced Security Features for Hybrid Cloud Environments | AtScale

AtScale ... Autonomous Data Engineering™ enhancements ... AtScale 2020.2 platform ... enables organizations ... Cloud OLAP ... AWS, Microsoft Azure ... Google Cloud Marketplaces.

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PRESS April 2020
AtScale

AtScale Enables Global Community to Make Better, Faster Decisions with COVID-19 Data | AtScale

AtScale ... COVID-19 Cloud OLAP Model ... analyze COVID-19 data Starschema: COVID-19 Epidemiological Data ... available through Snowflake’s Data Exchange and Boston Children’s Hospital’s COVIDNearYou.org.

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PRESS January 2020
AtScale

AtScale Brings Unprecedented Big Data Analytics Scale and Performance across Heterogeneous Data Platforms with 2020.1 Release | AtScale

Delivers Intelligent Data Virtualization and Expands Autonomous Data Engineering Capabilities for Today’s Cloud Analytics Workloads SAN MATEO, Calif. and

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PRESS November 2019
AtScale

AtScale Teams up With Snowflake and Rakuten for Webinar on Cloud Analytics | AtScale

Adaptive Analytics Fabric Leader Discusses Best Practices for Enabling Organizations to Derive Company Insights From Data Faster and More Securely

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PRESS July 2019
AtScale

AtScale Adds Time-Series Analysis w/ 2019.2 Platform Release | AtScale

July 17, 2019: AtScale, the data warehouse virtualization company, today announced its new 2019.2 platform release. The latest release augments AtScale’s autonomous data engineering innovations with the introduction of a sophisticated time-series and time-relative analysis capability for large volumes of data across disparate databases and platforms. This new capability enables data analyst and data science teams to have unencumbered access to large volumes of dispersed operational time-series data. Data consumers can quickly query and configure data for their specific business definitions using the business intelligence (BI), artificial intelligence (AI) or machine learning (ML) tools of their choice.

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PRESS June 2019
AtScale

AtScale Accelerates Cloud Transformation Capabilities | AtScale

AtScale, the data warehouse virtualization company, today announced the release of AtScale 2019.1. The platform update introduces native multi-dimensional support for Microsoft Power BI, data warehouse platform support for Teradata and PostgreSQL, a software development kit (SDK) for accelerated on-boarding of enterprise data platforms including Oracle and advanced query and security capabilities. Following an unprecedented sales quarter, with more than 125% in new business growth, AtScale is firmly establishing itself as the de facto leader for operational and business analytics.

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PRESS March 2019
AtScale

AtScale Announces Snowflake Partnership | AtScale

Major Updates in AtScale 7.4 Platform Simplify User Experience and Increase Operational Efficiency for Customers Migrating to the Cloud

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PRESS December 2018
AtScale

AtScale Secures $50 Million in Series D Financing | AtScale

With More than 50 New Customers in 2018, Company to Use Funds to Expand Global Leadership in the Rapidly Growing $122 Billion Data Warehouse Virtualization Market

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Media inquiries

For press inquiries about the AtScale + Snowflake partnership, contact the AtScale team.